The WTC brand can be a powerful asset to your digital voice. In this session, Chanelle Dimalanta, senior communications manager at WTCA, and Christina Forrest, vice president at Violet PR, will share practical ways you can leverage the WTC name and global network to strengthen your WTC business and become a strong brand ambassador on social media — from making the most of LinkedIn and amplifying news about your WTC business (as well as news about the global WTCA network) to using hashtags effectively and showing up consistently. Walk away with actionable tips to strengthen how you and your WTC business show up on social media. Attendees will also receive a guide on "Social Media Dos and Don'ts" to help implement best practices learned during the session.